moq1, Author at MOQ1

Free Templates to Promote Your MOQ1 Shops

moq1 on July 1, 2025

At MOQ1, we’re all about making things easier. And that includes your marketing.

Whether you’re building your first client shop or looking to attract more clients needing a branded store, we’ve created a collection of free tools designed to help you promote like a pro — no design skills or creative blocks required.

1. Stories Templates: Market Like a Pro in 30 Seconds

Our plug-and-play Stories Templates (for social platforms like Instagram or Facebook) are built just for promo reps using MOQ1. These templates are perfect for highlighting featured products or just showing off how easy it is to create online shops with MOQ1 for any potential clients.

They’re scroll-stopping, professional, and only take a few seconds to use. If you’re looking to boost your digital presence or wow new leads, this is where to start.

Struggling with what to post? We’ve got you covered.

Our Social Post Templates make it ridiculously easy to market your services. These ready-made graphics and captions are designed specifically for the promo industry and optimized for platforms like Instagram, Facebook, and LinkedIn.

Use them to:

Promote a new store
Highlight a featured product
Show what you’re capable of building

Just add your website link in your bio, upload a template, and go. You don’t need experience — you just need a minute.

3. DM Templates: Turn Leads Into Clients

One of the most effective ways to start the conversation is through a direct message. Whether you’re reaching out to a small business, school, or team, DMs allow you to be personal, helpful, and clear.

Here’s a simple DM structure that works:

Say who you are
Explain how you help clients
Mention that you create online merch shops for free
Include an example or offer a preview

Example Messages You Can Copy:

“Hey! I saw your recent post and love what you’re doing — I help businesses like yours create custom merch stores with no setup cost. Would love to show you how it works!”

“Hi! I specialize in helping small brands grow with promo merch. I even build free online shops with print-on-demand fulfillment. Want a peek at how yours could look?”

Don’t overthink it. The goal is to start a conversation and offer value — and these DMs make it easy.

Start Promoting Smarter Today

You already have the power of MOQ1 behind you — now it’s time to show it off.

Whether you’re launching shops, reactivating old clients, or attracting new ones, our free marketing templates are here to save you time and help you win more business.

Join the MOQ1 Facebook Group and join others in sharing their success stories, qualms, and questions!

Let’s make marketing the easiest part of your day.

MOQ1 Growth Series #6 – Store Building Strategies and Optimization

moq1 on March 13, 2025

It’s time to build the perfect store.

Join us for the final webinar in our advanced strategies series, where we’ll dive into store building strategies and optimization. In this session, we’ll discuss the benefits of different types of stores, including automated shops, featured product-only shops, and blended shops, and help you determine which is best for each of your clients.

Hosted by Sarah Bassett, our MOQ1 expert, we’ll also cover optimization tips to ensure your stores run smoothly and effectively. You’ll learn how to exclude designs from certain product colors, remove product colors that don’t work for specific items, and more.

Whether you’re looking to fine-tune an existing store or set up a new one, this session will provide you with actionable insights to maximize your store’s potential.

[Resource] Introduce your clients to their new shop using THIS video

moq1 on March 10, 2025

Introducing our brand-new Shop Introduction Video for your clients — a quick, professional way to highlight the value of their online store. This video walks your client through how their shop works and highlights the key benefits, making your presentations smoother and more effective.

Send it along to your clients when you create their shops in order to:

Explain the shop’s key features
Review how easy it is to order
Excite your client about their new shop

Download your version to share with your clients here.

This is a valuable tool to make client conversations easier and more impactful. Let us know what you think in the comments!

Watch the video here:

How to Gift a Webstore? Try this Script!

moq1 on March 8, 2025

Unsure where to start when offering businesses their new webstore? Begin with the clients you already know and trust—you’ll be surprised how smoothly those conversations can go! Here’s a sample email script you can use:

Hi [Client Name],

I’ve created a custom branded webstore just for you! Check it out here: [Insert Link]. It’s stocked with your logo gear and accessories, and best of all—it’s completely free for you to use. No setup fees, no minimum orders, and no extra hassle.

Think of it as my way of saying thanks for your continued business. Let me know if you have any questions or if there’s anything you’d like to tweak. I hope you and your team enjoy this easy, convenient way to order all your branded items!

It’s that easy! Give it a try and let us know how it goes!

How to Add an Account

moq1 on March 7, 2025

Shop Administrators and Shop Creators have the ability to grant new users access to certain features of the platform and share profits with those users. However, the types of users you create and the profits you have permission to share will depend on your user role.

For more information about the function of each account type, please review our detailed article on the topic here.

For Shop Administrators:

Shop Administrators have the ability to add Shop Administrators, Shop Creators, and Report Viewer and can share Base Commission and any additional Product Markup that’s added when adding these users within the Company Directory.

If a Shop Administrator adds another Shop Administrator to their company directory, both Shop Administrators will have visibility into all shops created within that directory. If you’d like to share base commission between Shop Administrators, newly added Shop Administrators should be added to the Directory-level payable. For information about linking a new user to an existing payable, please review our article on payable creation.

If a Shop Administrator adds a Shop Creator to the company directory, the Shop Creator will only have visibility into the shops they create and manage.

When a Shop Administrator adds a Report Viewer to the company directory, that Report Viewer will have access to reporting features for the directory as a whole, as well as each individual shop. If a Report Viewer is added within an individual shop, they will only have visibility into reporting functions for that particular shop.

Adding an Account:

Click Users in the left navigation menu, then click New User Login in the top right corner of the page.

From the User Creation screen, you will enter the name and email of the person you’re inviting. Next, select the user role you’d like to assign to this user. Please note that the role you select will determine their visibility into shops within your company directory. Shop Administrators can modify the role of any users (except themselves) at any time.

If you would like to share profit with the user you are creating, click “Enable profit sharing for this user” within the Profit Sharing module on the right side of the screen.

After saving your changes, we will send an account invitation email to the email address you entered to let them know they’ve been invited to build shops. This email will guide them through the account activation process and connect them with training materials to help them get the most out of the platform.

If you have enabled profit sharing for this user, you will be brought to the Commissions page to create a new payable for that user.

As a Shop Administrator, you can choose to share any percentage of your commission with this Payable. This profit-sharing rule will be applied to profits in any shop this user creates or manages. For example, if you are making a 30% commission on sales and you share 50% of that commission with your new Payable, that user will make 15% of the commission on sales in their shops (half of your 30%).

Payables can be viewed or edited at any time from the Commissions tab in the left navigation menu.

For Shop Creators:

Shop Creators have the ability to add Report Viewers and non-user Payees to their shops. Shop Creators cannot share base commission, but can share any markup they add to products with their Report Viewers and non-user Payees.

For information about adding a payable, please review our article on payable creation.

Adding an Account:

From within the shop you’d like to add this user to, click Users in the left navigation menu, then click New User Login in the top right corner of the page.

From the Account Creation screen, you will enter the name and email of the person you’re inviting. Their role as Report Viewer will already be selected from the Account Roles section of this page.

If you would like to share profit with the user you are creating, click “Enable profit sharing for this user” within the Profit Sharing module on the right side of the screen.

After saving your changes, we will send an account invitation email to the email address you entered to let them know they’ve been invited to view reports related to this shop and providing them their login credentials.

If you have enabled profit sharing for this user, you will be brought to the Commissions page to create a new payable for that user.

As a Shop Creator, you can share any percentage of your shop’s markup with your new user that you’d like. Please note that in order to share Markup with a payable in your shop, you will need to add markup to the items in your shop.

This new Report Viewer will only see profits that are owed to them. For example, if you share 50% of the markup they will only see half the total markup in the reporting and product details within their account.

For more information on adding a non-user Payable, please review our detailed tutorial on Payable Creation.

MOQ1 Growth Series #5 – Commissions, Markups, and Payables

moq1 on March 6, 2025

Your stores are thriving — now it’s time to unlock the full potential of your profits.

Join us for the fifth webinar in our advanced strategies series, where we’ll dive into understanding and maximizing your profits with MOQ1’s commission, markup, and payable features.

Hosted by Sarah Bassett, our MOQ1 expert, this session will cover everything you need to know about your base commission percentages, adding markups, and sharing profits with your team and clients alike. Whether you’re optimizing your pricing strategy or streamlining your profit-sharing process, you’ll leave with practical tips and actionable insights to grow your business.

How to Add a Payable

moq1 on March 6, 2025

Creating a Payable/Payee enables profit-sharing for sales within your shops. When your company receives commission payments, each payable created will be listed as a line item, along with their earned commissions, based on the percentage you choose to share with them.

Payables/Payees do not need to be users, but you can link users to Payables you create.

Your company will receive a check monthly for all commissions and profits associated with its shops. Checks will be mailed to the address associated with the company’s Shop Administrator for distribution to Shop Creators and Payables. When your company receives its monthly check, they will utilize the reporting feature built into the platform to verify commission amounts owed to Shop Creators and Payables.

The Sales by Payable report will provide a summary of Total Commission owed to each Shop Creator and Shop Payable. For more information on Reporting features in the platform, click here.

Adding a Payable for a Non-User:

If you’d like to share profit with your client without giving them access to their shop, you can create a Payable to set aside their earnings without creating them a user login. To add a Payable without creating a user, first navigate to the store you’d like your Payable to be associated with.

Next, click Commissions in the left navigation menu.

If profit-sharing rules already exist for this shop or directory, you will see them listed here.

If no profit-sharing rules exist, you can enable them by clicking the “Share Commissions with This Shop” checkbox.

Next, enter the name and email of the person with whom you’d like to share profits, along with the percentage of your markup you’d like to share with your Payable. This percentage can be anywhere from 1 to 100%.

If you’d like, you can also enter address information for your payable by clicking “Include optional address information for commission reporting” below the Payee name and entering the address.

When you’re finished, click Save Changes.

Please note that in order for Shop Creators to share markup with a Payable, you will need to add markup to your products. Only a Shop Administrator can share base commission with a Payable.

Adding a Payable for a New User:

Shop Administrators can create Shop Administrators, Shop Creators, and Report Viewers. Each of these account types can be linked to a Payable to enable profit sharing. Linking a user to a Payable will automate the accounting of their commissions for easy distribution of their earnings.

During the Account Creation process, you can enable profit sharing for any users you create by clicking “Enable Profit Sharing for this user” in the top right corner of the screen.

After saving, you will be prompted to create new Payable rules for the user you’re creating. Depending on your user role and location in your account, you will be given the option to share a percentage your product markup and/or base commission.

If you’d like, you can also enter address information for your payable by clicking “Include optional address information for commission reporting” below the Payee name and entering the address.

In some circumstances, you may be given the option to link this new user to an existing payable. If multiple users are linked to a payable, the commissions will be attributed to both users.

If adding multiple Shop Administrators to a company directory, each Shop Administrator should be linked to the same Payable at the company directory level.

For a step-by-step guide on how to manage your product pricing, please review our tutorial on the subject here.

Accounts Types

moq1 on March 5, 2025

Every account that’s created falls under one of 3 account types based on the main function of that account. Each account type has its own user permissions to streamline the platform experience and make it as easy as possible for each user to achieve their goals.

You can identify your account type from within the platform by viewing your User Tile at the bottom left aspect of the screen.

Shop Administrator:

The function of a Shop Administrator account is to invite and manage Shop Creator accounts for your company. Shop Administrators can invite as many Shop Creators as they’d like to build shops, but can also build, market, and manage their own shops if they’d like.

Shop Administrators have visibility into the success of all the shops within their account, whether they create them themselves, or add Shop Creator accounts to create them. Shop Administrators commission is built into the product pricing and they can also share a percentage of their commission with user accounts they create.

Shop Creator:

A Shop Creator is an account type whose function is to build, market, and manage shops. Shop Creators can create as many shops as they’d like and manage their shops how they see fit, but do not have the ability to create new Shop Creator accounts. Once a Shop Creator has created a shop, they are considered the Shop Owner for that particular shop.

Shop Creators only have visibility into the shops they create. Any base commission shared with them is built into their shops’ product pricing. However, they also have the ability to add additional markup to the products in their shops at any time.

Report Viewer:

Report Viewers are an account type that can view any reports associated with shops or directories to which they’re given access, but does not have access to shop creation or management functions. This user type can be created either at the directory or shop level and will have access to reports for the shop or directory in which they’re created.

If a Shop Administrator creates a Report Viewer within the company’s shop directory, they will have access to reporting for all shops. If a Shop Administrator or Shop Creator creates a Report Viewer within a specific shop, they will only have access to reporting for that particular shop.

Payable/Payee:

Creating a Payable/Payee creates a profit-sharing rule that enables profit-sharing for sales within your shops. When your company receives commission payments, each payable will be listed as a line item with their earned commissions based on the percentage you choose to share with them.

Payables/Payees do not need to be users, but you can link users to Payables you create.

Shop Administrators can choose to share a percentage of their base commission and/or a percentage of the markup added to their company directory with Payables they create.
Shop Creators can choose to share a percentage of the markup they add to their shops with the Payables they create.
Report Viewers cannot create Payables.

For detailed instructions on Adding a Payable or Adding an Account, please review our detailed tutorials on those subjects.

How to Monitor Profits and Commissions

moq1 on March 3, 2025

The price your customer pays will automatically include your commission, the cost of the blank garment, and decoration, sales tax, and shipping. There is no out of pocket cost to you whatsoever — no need to submit payments to vendors or decorators and no need for complex accounting to track commissions.

Your commission structure (i.e. percentage of each sale you earn in profit) is based on your agreed-upon commission with the Site or Shop Administrator who invited you to your account. You can also add markup beyond your agreed-upon commission to increase your profits.

As an example, if you are receiving 30% commission on every sale in your shop, that is considered your base commission. You have the ability to add markup to every product in your shop, specific product categories, or specific products in order to increase your profit on each sale. Any markup you add at the shop level is in addition to the 30% profit you agreed upon with your Site Administrator.

If you’d like to share a portion of the markup you have added to your shop you can do so by Adding a Payable. Adding a payable can help you share shop profit with your client, perform fundraising campaigns, and more! When you create a payable, you can designate a percentage of your markup (not base commission) that will go to your Payable when your shop sells products.

Example Purchase:

In the following example, the Shop Creator’s base commission is 30%, but they’ve also added a $2 markup to every product in their shop and they want to share 50% of their product markup with a Payable.

The cost of the product, tax, and shipping cost is automatically distributed to the vendor and state to which the order is shipping. Each person receiving profit from the transaction (Shop Administrator, Shop Creator, and Payable) will have their commission tracked and issued at regular intervals.

Tracking Commissions

Your company will be mailed a check monthly for all commissions and profits associated with its shops. Checks will be mailed to the address associated with the company’s Shop Administrator for distribution to Shop Creators and Payables. When your company receives its monthly check, they will utilize the reporting feature built into the platform to verify commission amounts owed to Shop Creators and Payables.

Note: Checks are mailed on the 15th of the following month. For example, commissions earned from January sales will be mailed on February 15. Your Company must reach a $100 cumulative profit threshold to receive you commission check in a given month. If you do not reach the $100 commission threshold, funds will roll over to the following month.

The Sales by Payable report will provide a summary of Total Commission owed to each Shop Creator and Shop Payable (as demonstrated below).

To access your reporting, simply click Reporting in the left navigation menu. For an overview of all reports and their functions, please review our detailed article on the topic here.

For detailed instructions on adding markup to the products in your shop, please refer to our detailed tutorial on the subject. If you are a Site or Shop Administrator looking for information on how to set up an account and set their commissions, click here.

How to Manage Orders

moq1 on March 2, 2025

To ensure you’re always up to date on the sales data for shops you manage, order information is recorded for you within the platform in real time. You can review order data at any time from within the Reporting section of your account.

To view your account’s orders, click Reporting in the left navigation menu, then select from your choice of ‘order reports’.

The Orders By Shop report will provide a list of orders that include the shop where the order was placed. This report is particularly valuable if you want to track the performance of each of your shops.

The Orders By Date report will provide a list of orders based on any date range you’d like to view.

This report will also link you to detailed information for each individual order, such as customer name, date and time of the order, items included in the order, shipping address, customer email address, and an email send history.

All reports can be sorted within your desired date range, which can be entered at the top right of the reporting screen.

These reports also have several fields that may not be displayed when you initially view them within the platform. However, you can include any available columns in your view by adding them from the Column Visibility menu.

Lastly, you can download your order reports at any time by clicking the Export to Excel button at the top left side of the reports menu.

For more about the types of reports you will see in your account and how they can be customized, please review our detailed overview of Reporting here.

MOQ1 Growth Series #4 – Designing for Digital Print

moq1 on February 28, 2025

Your designs are ready — now let’s make sure they print perfectly.

Join us for the next session in our advanced strategies series, where we’ll explore the best practices for preparing your artwork for digital print with MOQ1’s DIGISOFT® technology.

Hosted by Sarah Bassett, our MOQ1 expert, this session will cover everything you need to know to achieve crisp, vibrant prints on every product. Whether you’re new to digital printing or a seasoned pro, you’ll leave with practical tips and actionable insights to ensure your designs shine.

How to use Advanced Design Options for Design Configuration

moq1 on February 28, 2025

After uploading your design, our Advanced Design Options allow you to:

Exclude a design from your shop
Exclude it from being displayed on certain product colors
Exclude it from availability in certain print locations

You cannot change the color of a design, increase its resolution, or resize it within the platform. Please ensure your design is the correct specifications for print prior to upload.

To access Advanced Design Options, either check the Advanced Design Options checkbox when uploading your design or click on the design from within your Design Library. This will bring you to the Design Configuration page.

Excluding a Design from Your Catalog

Excluding a design from your catalog will ensure that design is not displayed in your shop. The design will be saved in your Design Library in case you’d like to include it in the future.

Excluded designs, while not available to your customers automatically, can still be used to create Featured Products. For more information on creating a Featured Product, please review our tutorial here.

Excluding a Design from Displaying on Certain Product Colors

Our system allows you to exclude your design from displaying on certain product colors within your shop. This ensures that you can include white products without displaying your white designs on them, for example.

Please note: if you choose to exclude your design from any product colors you currently have selected as your shop colors, you’ll want to be sure to either add another design to display on those product colors OR remove that color as a Shop Color in your settings.

We will automatically display any shop colors that may potentially conflict with your logo for your review. To preview your design on that color, click on it from your Design Configuration screen. If you’d like to exclude it, click the red “Exclude on Athletic Gold Products” link below the color swatch.

Excluding a Design from Displaying in Certain Print Locations

If you’d like to ensure your design is not displayed on the front of back of garments, you can do so here. Click “Front,” then “Don’t allow on Front of Products” to exclude the design from being displayed on the front of garments in your shop. Conversely, you can do the same for Back Print locations.

Please note: at least one print location must be allowed for each design.

How to Manage Your Designs

moq1 on February 27, 2025

The designs activated in your shop will automatically appear on every item in your catalog so customers can easily find their preferred product & design combination.

You can view all the designs you’ve uploaded to your shop at any time by clicking Designs in the left navigation menu. You’ll notice Design Filters in the top left of your Design Library indicating that designs are organized by Included and Excluded designs.

Included Designs are those that are currently available in your shop, while Excluded Designs are those you have uploaded that are not active in your shop.

Adding New Designs to Your Shop

To add a new design to your shop, click Upload Design in the top right corner of your Design Library.

After selecting your design from your device, you’ll see file information such as file size and dimensions. After confirming the file specs are large enough for print, click Upload Image.

Your shop will be dynamically updated to include your most recent design immediately.

Advanced Design Options

To access Advanced Design Options, either check the Advanced Design Options checkbox when uploading your design or click on the design from within your Design Library. Our Advanced Design Options allow you to:

Exclude a design from your shop
Exclude it from being displayed on certain product colors
Exclude it from availability in certain print locations

For more detailed instructions on Adding a Custom Design to Your Shop, check out our detailed tutorial on that subject.

Editing Existing Designs in Your Shop

If you’d like to deactivate a logo you have active in your shop, exclude that logo from being displayed on certain product colors, or ensure it’s not available in certain print locations, you can enter the Advanced Design Options for that design by clicking on it in your Design Library.

To view your shop’s active designs, be sure to filter to Included designs. If you’d like to edit an active design in any of the ways noted above, click on it to open Design Configuration for that design.

From here, you can Exclude the design from your shop (which will remove it from your storefront), exclude it from being displayed on certain product colors, or exclude it from availability in certain print locations.

Please note: if you choose to exclude your design from any product colors you currently have selected as your shop colors, you’ll want to be sure to

a) add another design to display on those garment colors,
b) remove that color as a Shop Color in your settings, or
c) exclude that color products from your shop from within your Product Manager.

If you are seeing blank products displayed in your storefront, it’s because you have an active Shop Color with no designs with permission to display on it.

If you’re looking for more information on Including Template Designs or Configuring Templates in Your Shop, please check out our detailed tutorials on those subjects.

How to Design for Digital Printing

moq1 on February 26, 2025

When uploading artwork for print, it’s vital to ensure your file is formatted to print well. That means ensuring that the colors used in your design are safe to print and the physical dimensions (length and width) of the logo itself as well as the resolution (clarity) are large enough to print clearly at our standard print sizes.

The system will NOT inspect your logo after uploading it. If your design has poor resolution or a solid colored background, it will display and print that way on products your customers purchase.

Artwork Specifications

Dimensions: 11 inches x 13 inches
Resolution: 300 dots per inch
File Type: PNG image with a transparent background OR vector image
Colors: sRGB color profile

The dimensions of your file are determined by the tallest & widest points in your design that include pixels (or dots of color). We will remove all negative space in your design when it’s uploaded to our platform as demonstrated in the examples below.

Regardless of the dimensions of your file, your artwork will be scaled to fit the standard print dimensions for the specific garment type & size that’s ordered. For best print results, make sure your design is 11 inches wide and/or 13 inches tall so it can be printed on all products effectively. We will automatically scale your artwork down to fit products with smaller print sizes.

For tips specific to designing for our proprietary DIGISOFT® print technology, please review our detailed design specifications here.

Default Print Sizes by Product:

Adult Shirt Default: 11 x 13 inches (on size Large)
Youth Shirt Default: 9 x 11 inches (on size X-Large)
Adult Hoodie Default: 11 x 11 inches (on size Large)
Youth Hoodie Default: 10 x 10 inches (on size X-Large)
Left Chest (also shorts, pants, bags): 4 x 3.5 inches (on size Large)
Tote Bags Default: 11.41 x 13 inches

We take care of image sizing for you, scaling your artwork to ensure your print size is proportional to the placement on your mockup regardless of garment size. The dimensions above represent the standard print size on Men’s/Unisex size Large garments and Ladies’/Youth size XL as indicated).

High vs. Low Resolution Images

If your logo is smaller than the size it’s going to print, it will have lower resolution. Lower resolution files will look less crisp on the garment when printed. Check out our examples below of what a high resolution file (300 pixels per inch) looks like as compared to a low resolution file (72 pixels per inch) when they’re the same dimensions.

Print Size Scenarios:

In the first example, a file is uploaded that is smaller than the print size for a t-shirt. The negative space within the file is removed when the file is uploaded to the platform, which reduces the overall file size to match the size of the logo within it. When the design is printed, it’s enlarged to fill the print space for the t-shirt. If your logo is too small, it may cause the edges of your print to be less crisp when it’s enlarged for print.

In the next example, the same logo size is used, but with the addition of full-width text below the logo. This text matches the full print width of 11”, which will ensure the logo size remains fixed & no scaling is required.

In our final example, we can see how the logo from above is resized to fit a Left Chest print placement. Because this artwork is wider than it is tall, we reach the maximum Left Chest print width of 4.5” on size Large. In order to maintain the design’s original shape, it prints at 2.8” tall.

How to Navigate MOQ1 Reporting

moq1 on February 26, 2025

All accounts have access to reporting that will give them insight into the performance of their shops and the shops that were created by accounts they invited.

You can access reporting for all your shops by clicking Reporting in the left navigation menu of your account from your account dashboard. If you’d like to view reporting specific to one shop in particular, click My Shops and select the shop in question, then click Reporting in the left navigation menu.

All reports provided are updated in real time to show you the most up-to-date data possible. That means if your customer places an order, it will be accounted for immediately in all relevant reports.

You can make adjustments to the data displayed in each report using the Column Visibility filters or by modifying the selected date range in the top right corner of the screen. You can also export any report to CSV format to view it in Microsoft Excel using the blue “Export to Excel” button on the left.

Reports fall into one of three categories.

Sales Reports – Sales reports display aggregated sales totals for all shops, organized by date, product, or payable.
Order Reports – Order reports allow you to see data specific to each individual order, organized by date or shop.
Specialty Reports – Specialty reports are generated automatically based on your account behaviors. You will only see reports relevant to your account and shops.

All accounts will have access to the following reports unless otherwise noted:

Sales by Date – will provide aggregated sales totals by date, updated in real time to include today’s sales.
Sales by Payable – will provide aggregated sales data, organized by Payable with commission totals
Sales by Product – will provide a list of products organized by sales volume
Orders by Date – will provide a list of individual orders, organized by recency
Orders by Shop – will provide a list of individual orders, organized by shop in which they occurred
Product Export – will provide a list of every product available, along with their base list price and associated costs to help you calculate your profit on each style
Traffic by Date – will provide a total of visits to your shop home and product pages, along with total sales date from those visits, organized by date.
User Export – will provide a list of all users associated with your company directory , along with information about their recent account activity (shops created, last login, etc.) – Available to Shop Administrators only.

To view example reporting, please review the spreadsheet linked here. You’ll notice examples on the sheet of formulas you can use to analyze valuable metrics from the data in your reports.

For more information on how to view individual order data using the Orders by Date report, check out our detailed tutorial on the subject here.

How to Add a Custom Design to Your Shop

moq1 on February 25, 2025

Uploading custom designs is key to customize the products that are offered in your online shop.

The designs you upload are automatically made available on every item in your catalog so customers can easily order the exact product and design combination they’re looking for.

Before uploading artwork for print, it’s vital to ensure your file is formatted to print well. Be sure to review our print specifications here for more detailed information on how to ensure your design will translate well to print.

Adding a Design:

To upload a custom design, select your shop from My Shops, then click Designs in the left navigation menu. Next, click the Upload Design button in the top right to open the uploader. If you have not yet uploaded any designs, the uploader will appear automatically.

Select your custom design from your device and click Upload Image.

By default, your design will be included in your shop when you upload them. Once you upload, your design will automatically be displayed on the items in your shop and available for your customers to purchase.

If you’d prefer for your design to be excluded by default, click the “View advanced design options after upload” checkbox in the uploader.

If your design will only be used on Featured Products, you can exclude it from your design catalog so that it isn’t available across your store on all products. It will remain available for you to select in the creation of your featured product.

Excluding Product Colors:

From the advanced design configuration screen, you can exclude the design from being displayed on specific product colors by selecting them in the Color Exclusion section of design configuration.

The system will call out any potential conflicts it identifies between your selected shop colors and the colors used in your logo. For example, if your design is black and you’ve selected black as a shop color, we’ll let you know you may want to exclude it from being offered on black garments.

Click on the color you’d like to exclude your design from, then click the corresponding Exclude Color link at the bottom of the color selection area. Continue this process until all excluded colors display a red X.

Please note that you do not need to exclude any design from product colors that are not offered in your shop. Additionally, excluding a product color will exclude your design from being displayed on that product color within your shop feed. Your customers can still select any combination of included designs and product variants for purchase.

Excluding Print Locations:

By default, your customers will automatically have the option to select this design on either the front or back of any garment in your catalog. If you’d like, you can also exclude a design from being offered in specific print locations (front or back).

Once your selections are complete, click Save Changes at the bottom right of the window to return to your Design Library.

Note: if you do not see your uploaded design when you return to your shop’s Design Library, you may not have included it. Change the status filter to ‘excluded’ to view your design(s), place a check in the top left corner of the design box, then click Include Selected Designs to activate them.

How to Create a Featured Product

moq1 on February 24, 2025

Your shop’s catalog is automatically created by combining your product and color selections with your designs to offer hundreds of unique products to your customers instantly.

Featured products, on the other hand, are manually and individually created products you can use to combine specific products, colors, and designs. These featured products will populate to the top of your product catalog to help them get your customers’ attention.

Featured products can be utilized if you want to highlight a specific design, product, and color combination for your shop’s customers.

Creating Featured Products

Before you create your featured product, make sure the design you intend to use has been uploaded to your Design Library.

If your design will only be used on featured products, you can exclude it from your design library from within the Design Configuration page so that it isn’t available across your store on all products. It will remain available for you to select in the creation of your featured product even if it’s excluded from your design catalog.

To enter the Design Configuration for your deisgn, simply click on it from within your Design Library. To exclude it from your shop, click Exclude Design from Catalog.

Once your design has been uploaded to your shop’s design library, click Products in the left navigation menu. Next, Click on the product you’d like to use for your featured product.

You can make your product selection from any included or excluded product

At the bottom of the product details menu, click New Featured Product.

If you’d like, you can update the name of your featured product. This name will display on your website for your customers both in your product catalog and on the product page.

Click Front or Back design (based on where you’d like your design placed) to select a design from your Library. You can also add a design to multiple locations.

Once your design is highlighted, you can choose a print location for that design. For example, if you’re adding a front design, you will select either Full Front or Left Chest placement for your design. You can also give your customers the freedom to choose between either preset by selecting the User-Selected positioning option.

Next, select a garment color to preview your design on that color. If you’d like to include that color for your customers, click Include Product Color. Colors you’ve included will update to include a blue check mark to confirm they’ve been included.

If you’d like to modify the product description, click the Edit button above the default description.

Save Changes to add your Featured Product to your shop.

Adding Markup:

If you’d like to add markup to this featured product in addition to your base commission and any markup that you’ve already added to your product catalog, you can do so now that your product has been created by clicking “Edit Pricing Rules.”

For more detailed information about product markups, please review our step-by-step tutorial here.

Featured Product Location:

When you return to the Product Manager, you’ll see your Featured Product at the top of the Product Catalog flagged with a Featured Product Banner.

If you launch your shop, you’ll see your Featured Product highlighted in your shop’s New Products section, just as your customer will see it. Featured products are displayed prominently in your shop, ahead of the automatically generated products we built for you during shop creation.

Please note: If you have multiple featured products, they will display from first to last in the order they are created. Keep this in mind if you wish to have them display in a certain order.

How to Manage Product Pricing

moq1 on February 23, 2025

The cost of the product & decoration will always be included in the purchase price your customer pays, even if you don’t modify it before launching your store. Your base markup percentage is also included. However, you can markup products to add profit to items in your catalog at any time.

You can modify the pricing of all the products in your catalog at once, modify pricing for groups of products, or modify pricing for an individual product.

Pricing can be adjusted by percentage OR by dollar amount. For example, if you’d like to add a 10% markup to all products in your catalog to add to your profits, you can do so. However, if you prefer to structure your markups by adding $1.00 to the sale of every product, you can do that as well.

Pricing can be managed at any time by clicking My Shops, navigating to the shop in question, then selecting Products in the left navigation menu.

Creating Markups

To add markups for all products in your filtered view, Click Modify Product Pricing or to create markups for selected products, click Modify Selected Product Pricing.

Next, you’ll enter the dollar amount or percentage markup you’d like to add to the products in question.

Please note that any percentage added is based on the current list price. For instance, if your base margin is 30% on a $17.95 product and you add 10% markup, an additional $1.80 will be added to the list price, bringing it to $19.75.

After adding your markup, click Save Changes at the bottom of the page.

Your markup has been added!

Reviewing and Editing Markups:

You can review the markups you’ve created, modify them, or delete them at any time from within the Product Configuration menu at the top right of the screen.

Click the Product Configuration Icon to review your markups – we also call these pricing rules.

After a Pricing Rule has been created, you can review it or click the Edit or Delete buttons to the right of that particular rule.

Applying Price Rounding:

From within the Product Configuration menu, you can also apply Price Rounding to all the items in your shop. For example, if you want all products in your store to end with a $0.99 price, you can create that rule here.

Modify the cent amount – this will ensure your product prices all end with the same number (.95, .99, etc.) when your customer is viewing products in your shop.

This will be achieved by adding markup on top of any previous markups you may have added, increasing your profits.

You can add new product or pricing rules, modify rules you’ve created, or delete any rules you’ve created from this menu at any time.

Please note that all rules are in addition to previously created rules. That means you can add markups to your entire shop and stack additional markups onto a specific product or product category.

For a step-by-step guide on sharing profits with a payable, please review our detailed tutorial on the subject here.

How to Manage Your Product Catalog

moq1 on February 22, 2025

Product management is streamlined so you can focus your time and energy on generating sales. We utilize a rules-based system that allows you to quickly include or exclude products based on characteristics like color, style, brand, or gender.

Your product catalog will be automatically curated for you during the shop creation process to include products with color variants that match your shop color selections.

However, if you’d like to update the selection of products offered in your shop, you can do so from within the Product Manager.

Managing Your Product Catalog:

Click Products in the left navigation menu.

If you’ve already selected products for your shop, your view will default to all Included products.

If you haven’t made any product selections yet, you’ll be viewing all Excluded products by default.

You can quickly include or exclude groups of products on your site based on characteristics listed in the left catalog menu or select individual products to include or exclude.

If you’d like to include or exclude groups of products, you can use the product filters on the left to narrow your selection to products with specific characteristics. Once you’ve filtered your view to only the products you’d like to include or exclude, click the Include/Exclude button in the top right corner of the screen.

If you’d like to include or exclude a specific product, you can select it individually before including or excluding.

You can use these same filters to modify product pricing for all products that share a specific attribute or modify pricing for a specific garment.

For more detailed information about modifying pricing, be sure to review our step-by-step tutorial on product pricing here.

Please note: If you are seeing blank products displayed in your storefront, it’s because you have an active Shop Color with no designs with permission to display on it. If you choose to exclude your design from any garment colors you currently have selected as your shop colors, you’ll want to be sure to either add another design to display on those garment colors OR remove that color as a Shop Color in your settings.

MOQ1 Growth Series #3 – Data & Reporting

moq1 on February 21, 2025

Your clients love their shops — now it’s time to measure their success. 📈

Hosted by Sarah Bassett, our MOQ1 expert, this session will offer practical tips and a live Q&A to show you how to fully leverage your data to fuel growth and refine your strategy.

Whether you’re focusing on individual shop performance or analyzing team-wide trends, you’ll leave with the insights you need to elevate your business.

How to Remove a Design, Product, or Shop

moq1 on February 21, 2025

You can deactivate any shop or exclude any product or design from your MOQ1 account at any time. Deactivating or excluding does not permanently delete the design, product, or shop so you can reactivate them in the future if you need to.

Excluding a Design

Excluding a design will immediately remove it from your shop and it will no longer be visible to your customers. To exclude a design, navigate the your Design Library by clicking Designs in the left navigation menu. Next, select the design you’d like to exclude and click “Exclude Selected Designs”

After excluding your design, it will move from the included section of your Design Library to the excluded section. You can reactivate any excluded design by selecting it & clicking “Include Selected Designs” on the right side of the screen.

Excluding a Product

Excluding a product will immediately remove it from your shop and it will not longer be available to customers. You can also exclude multiple products at once by either selecting multiple OR by excluding all products from your filtered view.

For a detailed tutorial on Product Management, please visit our tutorial on the subject here.

Excluding an individual product from your shop follows the same process as excluding a design. Navigate to the Product Manager for your shop by clicking Products in the left navigation menu. Next, select the product you’d like to exclude.

Finally, click the “Exclude Selected Products” button at the top right aspect of your screen.

After excluding a product or selection of products, the style(s) in question will move from the included section of your Product Manager to the excluded section. You can reactivate any excluded products by selecting it & clicking “Include Selected Products” on the right side of the screen.

Deactivating a Shop

Deactivating a shop will unpublish it and ensure it’s no longer accessible to your customers. To deactivate a shop, click My Shops in the left navigation menu, then select the shop in question. Next, click Settings in the left navigation menu and click the red Deactivate button on the shop settings page.

Deactivated shops will move to the “Inactive Shops” section of your My Shops page.

If you’d like to reactivate an inactive shop in the future, filter your shops to Inactive Shops, select the shop in question, and click the Activate button in your shop settings.

MOQ1 Growth Series #2 – Featured Products & Curated Shops

moq1 on February 14, 2025

Your stores are ready to go — now let’s make them shine. 🌟

Hosted by Sarah Bassett, our MOQ1 expert, this session will provide actionable tips and a live Q&A to help you refine your approach to products and unlock new ways to drive engagement and revenue. Whether you’re looking to streamline your offerings or spotlight key products, you’ll leave with strategies that you can start using immediately.

MOQ1 Growth Series #1 – Use Cases & Marketing Strategies

moq1 on February 7, 2025

You’ve built your stores—now let’s turn them into revenue-generating machines.

Hosted by Sarah Bassett, our MOQ1 expert, this session will provide practical tips and a live Q&A to support your growth. You’ll leave with actionable insights that you can start using right away.

How to Create a Shop

moq1 on February 6, 2025

Launching a shop is as easy as 1-2-3

We’ve streamlined the process of shop creation so you can spend your time focusing on generating revenue. Our system allows you to quickly build a curated product catalog that’s immediately populated with your designs & seamlessly integrated with world-class production.

If you’re new to the platform, you’ll notice our helpful Shop Creation Wizard will walk you through shop creation in 3 easy steps. Select Product Colors, Upload Your Design, & Launch Your Shop!

Step 1. Select Product Colors

The colors you select will automatically populate your shop catalog. Be sure to select colors that complement your logo.

For example, if your shop logo is white & you don’t want to offer it on white garments, avoid selecting white as a product color here.

Step 2. Upload Your Design

The designs you upload will appear on every item in your catalog so customers can easily find their preferred product & design combination.

You can exclude certain shop colors here if your design may not display or print on them well, (like a white design on a white shirt).

If you do, be sure to come back later to upload a second design for that garment color OR remove that garment color from your shop in your shop settings.

Step 3. Launch Your Shop

Your shop is ready to launch! After activating, you will be ready to earn profit immediately! Remember, you can modify your product catalog or designs at any time.

For detailed instructions on the shop creation process when you’re not using out Shop Creation Wizard, check out the tutorial below.

To begin setting up a shop, click My Shops in the left navigation menu.

Click the blue Create Shop button on the right side of the screen to begin creating.

Name Your Shop

First, you’ll enter your Shop Name.

The name you enter here will correspond to the name of the shop that your customer sees when they click their shop URL. This will also generate a unique URL for your shop.

Note: enter only alphanumeric characters into this field.

Select Your Shop Colors to Manage Your Products

Now that you’ve named your shop, the next step is to select your shop colors.

Selecting a color will automatically include catalog items in your shop that have color variants to match. Please only select colors that will complement your logo. For instance, if your shop logo is white, you may not want to select white as a shop color to avoid a white logo being displayed on a white garment.

We recommend selecting at least one neutral color to ensure you have an available SKU for each catalog item offered.

Included colors will be highlighted with a blue outline. Excluded colors will be outlined in gray.

You’ve now successfully created your product catalog, automatically populated with products that match your color selections!

You can modify the products selected by including or excluding individual products or entire product categories.

For a step-by-step tutorial on managing your product catalog after store creation, please review our detailed tutorial on the subject here.

Manage Your Designs

The final step in the shop creation process is to add designs. Designs you add to your shop will be available for your customers to purchase on any of the products you added on the previous step.

To add a design, click Designs in the left navigation menu. From the Design Manager, you can upload a custom design from your device OR (if templated designs are available in your account) activate one of our premade design templates.

To Upload a Custom Design:

Click the Upload Design button in the top right to open the uploader. If you have not uploaded any designs, the uploader will appear automatically.

Select your custom design from your device and click Upload Image

By default, your design will be excluded from your shop while you configure them. Click Include to automatically add this design to all your products.

Next, you can exclude the design from being displayed on specific product colors by selecting them in the Color Exclusion section of design configuration.

Please note that you do not need to exclude any design from product colors that are not offered in your shop.

For a detailed tutorial on uploading a custom design, click here. For more information about our design specifications and ensuring your design will print well, click here

To Include a Design Template:

If Template Designs are enabled in your shop and you’d like to view our Design Template library, filter your Design Library to Excluded.

Next, select any of the templates from the excluded category on the left to include them.

For more detailed information on configuring your Design Template colors and text, please refer to our step-by-step Template Configuration tutorial here.

The design you upload or select will automatically be applied to each product in your catalog. This allows the customer to easily find & purchase the exact product and design combination they’re looking for!

That’s it! The final step is to launch your shop. Once your shop is activated, it will be open for business.

Click Marketing in the left navigation menu to share the shop link with your customers or share on social media!

1. Stories Templates: Market Like a Pro in 30 Seconds

2. Social Post Templates: Less Time Designing, More Time Selling

3. DM Templates: Turn Leads Into Clients

Start Promoting Smarter Today

Share this video with your clients!

For Shop Administrators:

Adding an Account:

For Shop Creators:

Adding an Account:

Adding a Payable for a Non-User:

Adding a Payable for a New User:

Shop Administrator:

Shop Creator:

Report Viewer:

Payable/Payee:

Example Purchase:

Tracking Commissions

After uploading your design, our Advanced Design Options allow you to:

Excluding a Design from Your Catalog

Excluding a Design from Displaying on Certain Product Colors

Excluding a Design from Displaying in Certain Print Locations

Adding New Designs to Your Shop

Advanced Design Options

Editing Existing Designs in Your Shop

Artwork Specifications

Default Print Sizes by Product:

High vs. Low Resolution Images

Print Size Scenarios:

Adding a Design:

Excluding Product Colors:

Excluding Print Locations:

Creating Featured Products

Adding Markup:

Featured Product Location:

Creating Markups

Reviewing and Editing Markups:

Applying Price Rounding:

Managing Your Product Catalog:

Excluding a Design

Deactivating a Shop

Launching a shop is as easy as 1-2-3

Name Your Shop

Select Your Shop Colors to Manage Your Products

Manage Your Designs

To Upload a Custom Design:

To Include a Design Template:

Links

Follow

Sign Up for MOQ1

Enterprise Contact Form