The holidays always sneak up faster than you think… One minute you’re sending out your first round of emails, and the next, we’re deep in December, orders are flying, and the countdown to the shipping cutoff is officially on.
For distributors using MOQ1 Holiday Shops, this is the moment. Crunch time isn’t just about keeping up, it’s about turning the final few weeks of the year into what we call The 13th Month: that bonus window where last-minute orders, corporate gifting, and team celebrations can stack up into a whole extra month of revenue
Revisit, Refresh, and Remind
Start by revisiting your active shops. Don’t be shy about reminding your clients. Most buyers are just as busy as you are, a quick note or social post saying “Still time to order branded gifts – ships in days!” can be the nudge that drives another wave of orders. Keep it personal, keep it light, and keep it moving.
Lean on Fast Fulfillment
With MOQ1’s 1–2 day average turnaround, you can keep selling right through the season without worrying about long lead times. Use that speed as your selling point. Your customers want stress-free solutions, fast turnaround, and no order minimums mean they can order exactly what they need, when they need it.
Think Incremental Revenue
Every order right now counts. Encourage clients to think beyond their usual programs, employee gifts, team celebrations, customer appreciation. These last few weeks are packed with opportunities to turn quick campaigns into lasting relationships (and recurring revenue).
If you’ve been waiting for a reason to follow up with that lukewarm lead from September, this is it. The holidays make the perfect excuse to re-engage, and MOQ1 shops make it simple to deliver instant value.
We’re in the home stretch. A few well-timed messages, a couple of refreshed shops, and a dash of creativity can turn “crunch time” into your highest-earning window of the year.
Because when it comes to Holiday Shops, it’s not about how early you started, it’s about how strong you finish.
